Members-Only Access: Book Your Hotel & Register Now
As an active NAMM member, your exclusive early access to hotel booking and The 2027 NAMM Show registration is now available. Get the best selection for the most popular hotels — before booking opens to all attendees in September!
Log in to your NAMM Dashboard and click Hotel Reservations to get started.
Webinar on Demand: Learn How to Set Up Your Registration Admin and Start Sending Badge Invitations
Your company's Registration Admin is the person responsible for sending badge invitations included in your company’s badge allotment for The 2027 NAMM Show. Currently, your Registration Admin is: %%RegistrationContact%%
How to get set up as your company's Registration Admin
How to start sending badge invitations from your badge allotment
Badge types and which badge each employee or guest should receive for entry to The NAMM Show
Important: Your NAMM membership must be active through The 2027 NAMM Show to access badge registration and use your organization’s badge allotment.
If your membership expires before the show, renew it before registering. Once your membership is active through the show dates, you can access registration and assign badges.
The Aug. 31 deadline is fast approaching — boost your visibility in The NAMM Show App and Digital Showroom so attendees are led straight to your brand before the show even opens!
Select the package with benefits that meet your goals:
Capture More Leads. Make the Most of Every Booth Conversation.
Lead retrieval helps you capture valuable attendee data, strengthen post-show follow-up and turn more connections into opportunities — maximizing your ROI at The NAMM Show.
